17TH ANNUAL ABPM SPRING CONFERENCE
SANTA CLARA, CA APRIL 13-15
EXECUTIVE PANEL - OPENING GENERAL SESSION, APRIL 13
BIOS IN ALPHABETICAL ORDER BY COMPANY
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Ricardo Hinojosa
CMO & Convergence Services Vice President, Alestra
Mr. Hinojosa is responsible for Alestra’s commercial strategy and its implementation for enterprise customers. He leads a team of professionals who deliver communications solutions that enable business success, which is a key function of service development, along with commercial positioning and technical presentations to the company’s markets. In addition, he is responsible for Alestra’s top-tier managed network services customers. Throughout his extensive career at Alestra since its founding, Ricardo has held many strategic positions, from services and commercial programs implementation to responsibility for primary national and international accounts, all of which have been fundamental to Alestra’s positioning in the Mexican telecommunications market. Ricardo holds an MBA from John E. Andersons School of Business at UCLA as well as a BD in Computer Systems from ITESM. During his career he has participated as speaker in several national and international forums.

Jason Andrew
Vice President, Worldwide Marketing & Communications, BMC Software
Jason Andrew is the Vice President of Worldwide Marketing & Communications. Based in Houston, Texas, Jason is responsible for Corporate Marketing and Field Marketing, with a focus on driving BMC’s go-to-market messaging. He is also actively involved with BMC’s broad customer base through his management of BMC’s Executive Briefing Center as well as the Customer Reference and Executive Sponsorship Programs with BMC’s top 100 accounts globally. Jason has hands-on involvement with the management of key content delivered to customers, facilitation of briefings, and outward-facing programs aimed at improving BMC’s partnership with key customers.

Bob Basiliere
Vice President, EMC Customer Programs, EMC Corporation
Bob Basiliere is EMC’s Vice President of Customer Programs. He is responsible for worldwide programs that engage EMC customers and partners in all segments, industries and geographies in briefings designed to build lasting relationships and partnerships.

Dave Clark
Vice President, Sales Systems North America, Johnson Controls
As Vice President of Sales for Systems, North America, Dave is responsible for the development and execution of our systems sales strategies with a focus on the profitable growth of the controls, fire & security and integrated systems business in North America.







