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About ABPM


Comprised of Fortune 500 Member Companies from around the globe, ABPM champions and provides resources for the development of briefing programs and professionals as strategic resources vital to the success of their organizations. If your organization has a briefing program or is evaluating the benefits of creating one, we encourage you to join our community. Just look at comments from current ABPM members to see how you too can benefit from membership.


Briefly


  • IS YOUR EXECUTIVE BRIEFING PROGRAM STRATEGIC? by Joe Perry, IBM Watson Briefing Program

    • Wednesday, May 15, 2019
    • admin

    We are pleased to share an article written by Joe Perry of IBM Watson's Briefing Program. Many thanks to Joe for sharing insights and experiences from their session at the 2019 Spring Conference!  

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  • ADOPTING CULTURAL CHANGE and TECHNOLOGY to CREATE YOUR EBC CULTURE by Andrea Williams, Dir. of Marketing and Customer Experience, CXApp

    • Tuesday, May 7, 2019
    • admin

    Think about every ”digital transformation” article, video or podcast you have ever seen. One thing they all have in common is that technology is lauded as the main driver of the movement. In some cases, the only driver. However, it is not technology alone that makes a digital transformation (DX) work. In fact, technology will only get you so far. It's the people that use the technology and champion that will ultimately drive adoption and create the necessary cultural change within an organization to bring your digital transformation to life.  

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  • CELEBRATING THE 2019 WORLD CLASS BRIEFING AWARD WINNERS

    • Tuesday, April 30, 2019
    • admin

    The 18th Annual ABPM World Class Briefing Awards Ceremony was held on the Odyssey Cruise Ship on the final evening of the 2019 Spring Conference. We always look forward to the annual ceremony because it provides the opportunity to honor World Class achievement in Program excellence and Center design. That's an accomplishment truly worthy of celebration. We believe the term “World Class” is often used too casually. But ABPM has set high bars when defining criteria for both programs and centers. Here are the honorees recognized for World Class achievement, along with selected comments from the jurors.

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