CCC: Characteristics of World Class Briefing Programs Outline

The ABPM’s white paper, “Characteristics of a World-Class Briefing Program,” is the road-map to achievement of World-Class for briefing programs worldwide. In this workshop, we’ll explore each of the four categories of Management, Planning, Customer Experience and Measurement in-depth, discussing current examples of World Class for each characteristic.
Who Should Attend
This workshop is for a wide audience: experienced managers who want to reinvigorate their Briefing Program, new managers looking for the basic building blocks for a Briefing Program, briefing staff who wish to build a career in the profession, and any briefing professional who aspires to achieve a truly World Class level of excellence!
Course Outline
In-depth review of each of the World Class Characteristics by category: Management, Operations, Customer Experience and Analytics.

  • For each Characteristic
    • What is it?
    • Why is it important?
    • Examples of World Class achievement in previous winning programs
  • Review of previous winning programs
  • World Class Awards submission process
  • Identifying high value / high impact initiatives
  • Developing your action plan
Course Deliverables
  • Whitepaper – Characteristics of World Class Briefing Programs
  • ABPM Core Competency Course (CCC) credit