Spring Conference Tour Day

Briefing Program Track Option 1 - Aruba & Palo Alto Networks

Aruba -
 The Aruba Customer Experience Center (CEC) in Santa Clara was built to create highly customized experiences for current and potential customers. It allows Aruba to share the company story, listen to guests, highlight the right products, build relationships, all the while leaving a lasting impression. Aruba believes that a mobile device is a digital identity. CEC Experiences focus on not only providing connectivity but adding the context of Identity, Location and Security – allowing us to demonstrate and bridge the gap between both digital and physical environments. We can demonstrate the core to our underlying fabric: Network Controls, Policy Management, Location Analytics and Cloud Networking.

Palo Alto Networks - The new Palo Alto Networks Executive Briefing Center (EBC) is truly unique, not only in its overall architectural design, but in the various innovative and experiential techniques used throughout the 40,000 square foot space shared with a Security Operations Center and a Customer Proof of Concept Lab. As visitors take their walking journey, the Palo Alto Networks company mission becomes clear -- it is to protect its customers’ digital way of life from successful cyberattacks. The motive is to bring the “threat prevention” story alive and to motivate its customers to think differently about security.  Palo Alto Networks purposely created an environment that is inviting, uplifting, fun and friendly, accurately portraying its company’s culture of openness, approachability and flexibility.  Don’t miss this opportunity to obtain fresh center and program ideas and to become genuinely inspired!

Briefing Program Track Option 2 - Dell Technologies & Ericsson

Dell Technologies -
The Dell Technologies Executive Briefing Center in Santa Clara, CA recently underwent a major renovation as part of Dell Technologies Workplace Transformation initiative. The new Center boasts a modern industrial style, aligning with the overall Dell Technologies brand and is co-located with the Customer Solution Center. The Santa Clara site hosts over 400 briefings annually focusing on addressing customers’ unique business challenges and objectives. By listening, understanding and collaborating, the Dell team delivers a customized experience for all engagements, highlighting the differentiated value of Dell Technologies. Additionally,  the Executive Briefing Center offers hybrid-briefing engagements with two Strategically Aligned Businesses, Pivotal and VMware, due to the proximity of their briefing centers.

Ericsson - The Ericsson Silicon Valley Experience Center, located on the Ericsson Campus in Santa Clara, features state-of-the-art meeting spaces, demos, a Research Lab and an auditorium for customers, partners and industry events. All of this is housed under the same roof in approximately 13,000 sq.ft. spread over two adjacent floors. It is part of the Global Experience Center program and has central funding. Your visit will feature demos, customer flows, and analysis of traffic. In addition, it will touch upon how the center was business cased, scoped, approved and built. What considerations were given to housing labs, partners and customer spaces? What was successful and what will we be discontinued? Come learn, discuss and experience!

Briefing Program Track Option 3 - Cisco & HPE

Cisco -
 The John T. Chambers Customer Experience Center is Cisco’s flagship center and home to the executive leadership team. The two-floor facility spans over 100,000 sq. ft., comprised of 20 briefing rooms, 6 demonstration areas, a multi-customer event room, a Cisco Heritage Exhibit and many other interactive experience areas. Cisco’s state-of-the-art technological innovations and solutions are showcased throughout the center, enabling customers to have highly impactful and transformative discussions during their guided digital journies. The Cisco Customer Experience Center (CXC) uses an Outcome-Based Experience approach to help customers use technology to enable, differentiate and define their company strategies and business needs. The program hosts over 15,000 business leaders annually, which represents over 2,500 unique accounts globally.

HPE - Conveniently located in the heart of California’s Silicon Valley, the HPE Executive Briefing Center in Palo Alto provides state-of-the-art meeting environments, technology demonstrations, and a professional staff that provides highly personalized briefing experiences. The 37,700 square foot EBC features two demonstration areas showcasing HPE’s enterprise portfolio; seven state-of-the-art conference rooms with collaboration capabilities and a dedicated business center and cafe. The building is LEED Platinum Certified and designed with unique indoor and outdoor environments to take advantage of California’s outstanding climate. The HPE Center was a recipient of ABPM’s World Class Center award in 2014.

Briefing Program Track Option 4 - HP Inc. & Leadership Track

HP Inc. -
 The CWC delivers an ideal environment for customers, channel partners, media partners, technology influencers and c-suite business leaders to discover, engage and be inspired. The team work across HP to connect all our guests with HP solutions and strategies, including Print, 3D Printing, Graphics, Personal Systems and Workstations. Each briefing at the CWC is tailored to the relevant business challenges of each guest. Trust and familiarity are built while they enjoy the highest standard of hospitality during immersive and collaborative experiences.

ABPM Leadership Track 
Facilitated by Candie Hurley, Consultant/Trainer, you’ll spend the second half of the day with ABPM leadership including President Roxanne McCreery, some current and past ABPM Advisory Board Members, and industry thought leaders. Content for this portion of the day will be customized for attendees.